My Take on the Rock Art Brewery & Monster Bev Battle
Social Media Will Impact Your Business – Just Ask Rock Art Brewery
written by Patrick Boegel, Director of Media Integration
Normally, when a company has its legal office fire off a “cease and desist” letter, it expects compliance – especially if it is a billion-dollar corporation. However, the days of a quick hit of the “easy button” to keep your brand’s death grip on perceived intellectual property might be over, especially if you tweak the wrong tribe.
http://logicaljuice.mlinc.com/2009/11/17/social-media-will-impact-your-business-–-just-ask-rock-art-brewery/
